Thursday, October 31, 2019
Customer Satisfaction and Demand Essay Example | Topics and Well Written Essays - 1500 words
Customer Satisfaction and Demand - Essay Example (Macrae 1991) Although there is a strong case for privatization of industry, in many countries the political forces of welfarism were far too strong to turn such public monopolies into private enterprises. Many governments found a via media approach, in deregulation of industries. This is the process by which governments removed restrictions on businesses in order to encourage competition that would not only improve efficiency and lower prices but also protect the rights of the consumers. For instance, the board for public utilities of Newfoundland & Labrador, Canada states its mission as: "ensuring the state's public are well served in a changing environment, achieving an equitable balance between the interests of consumers and service providers in the electric utility, automobile insurance, petroleum products and motor carrier industries." ("Newfoundland & Labrador Board " 2005). Similarly, in its 2006 Handbook, the department of Consumer Affairs - Industry, Canada has given useful tips not only to save money on their utility bills, usage of natural resources responsibly and protecting the environment but also contacts and mechanisms for redressal of grievances in case of problems with public utilities. ("Canadian Consumer Handbook" 2006) The argument for total deregulation was that the regulated industries often influenced the government regulatory bodies tilting the scales in their interests. Although the regulatory bodies might have started functioning independently, many of them have fallen prey to the industries they sought to regulate and were in many cases influenced by them. Ironically the same pattern could be discerned even in the process of deregulation. Some of the perceived failures of deregulation have found favor with the proponents of re-regulation for a calibrated approach for each case separately and in consonance with the winds of change that are sweeping across businesses such as liberalization and globalization of markets. According to the 1989-1992 Electricity Act, British consumers can choose their electricity supplier. Regional electricity companies not only have to meet the standards specified in the act but also face fierce completion from others. It is no different for water companies. They face enhanced pressure for improved customer service, reduced wastage and environmental damage. The standards of service are driven not by the regulator but by the industry and customer expectations. The challenge would be to achieve high levels standards to meet heightened consumer expectations without increasing costs. Public utilities long considered slow and unresponsive to the market are forced into making investments to remedy their shortcomings. (Mansell-Lewis 1994). Customer satisfaction: It is well known that customer satisfaction largely leads to customer loyalty. Loyal customers bring in a higher share of their expenditure, repeat business, referrals and word-of-mouth publicity. As deregulation and liberalization increases the number of players competing in an industry, the net effect for the service providers is heightened customer expectations. According to a national opinion polls (NOP) survey commissioned by Olista, a 'service experience assurance' company, users who encounter problems while using mobile data services would simply give up rather than seek assistance. The report is headlined "impatient mobile data users aren't prepared to give operators a
Tuesday, October 29, 2019
Isolation, Enumeration, Identification and Confirmation of Lab Report
Isolation, Enumeration, Identification and Confirmation of Food-Poisoning Microbes from Food ( ) - Lab Report Example In our experiment we will test 10g of lettuce for presence of bacteria that presumably caused outbreak of food-poisoning in a local school. Several children have been complaining of diarrhea, abdominal pain and some have started passing blood in their stool. The lettuce was on the menu as a fresh salad 3 days earlier. We will try to conduct microbiological investigation of the bacteria that are present in the lettuce. Then we will identify if there are present any organisms that can cause food born infection. If organisms are found we will try to find the specific group of bacteria. Also we will have to calculate the concentration of these bacteria and made a conclusion if this concentration is sufficient to cause a disease. In order to test for presence for bacteria we will prepare the food sample for examination. The lettuce was placed in Maximum recovery diluent (MRD) which is an isotonic liquid that contains small concentrations of peptone and it is used to maintaining the viability of eventually present organisms in the food. We than placed the lettuce in 90ml of MRD and put it in the stomacher for 30 sec. The stomacher transforms the food sample into homogenous suspension and promotes the releasing the bacteria into the liquid medium (MRD). We than made different dilutions of the suspension (10-1 10-2 10-3 10-4 10-5 and 10-6) and inoculated them on different agar mediums. We used: Nutrition agar that was inoculated with 10-6 dilution of the suspension had 196 colony forming units, and according from the provided guidance, this dilution was used to calculate the colony forming units per gram according to the formula cfu/gram = No. of colonies x 10 x dilution factor. According to the formula the result nutrient agar produced 10140 cfu/gram. The Violet red bile glucose agar (VRBG) that was inoculated with dilution of 10-6
Sunday, October 27, 2019
Why Is Budgeting Important Accounting Essay
Why Is Budgeting Important Accounting Essay A budgetà could be an elaboratedà set up, expressed in quantitative terms that specifiesà howeverà resourcesà are going to beà non-heritableà and usedà throughoutà suchà amountà of your time. The proceduresà wont toà develop a budgetà representà a budgeting system. Budgeting systems haveà 5à primary purposes: (1)à coming up with, (2) facilitating communication and coordination, (3) allocating resources, (4)à dominantà profit and operations and (5) evaluating performance and providing incentives.à Budgeting is simply balancing your expenses with your income. If they dont balance and you spend more than you make, you will have a problem. Many people dont realize that they spend more than they earn and slowly sink deeper into debt every year. Ifà you do notà have enoughà cashà to try to toà everythingà youdà prefer toà do, thenà youll be able toà use thisà coming up withà methodà toà rankà yourà defraymentà and focus yourà cashà onà the itemsà thatà area unità most significantà to you. Why is Budgetingà Important? Since budgetingà permitsà youà to makeà aà defraymentà set upà for yourà cash, it ensuresà that you simplyà canà invariablyà have enoughà cashà forà the itemsà you would likeà and therefore theà things thatà area unità vitalà to you. Following a budget orà defraymentà set upà also willà keep you out of debt orà assist youà work yourà solutionà of debt ifà youreà presentlyà in debt. Whatà areà Budgetà statementà and Planning? Once youà produceà yourà initialà budget, begin to use ità and findà a decentà grieveà howeverà ità willà keep your financesà on the right track,à youllà wishà toà planà yourà defraymentà set upà orà allowà vià months to a year down the road. By doing thisà youll be able toà simplyà forecastà thatà months your financesà is alsoà tight andà which of themà youll needà more money.à Youll be able toà thenà search forà ways in whichà to even out the highs and lows in your financesà soà thingsà are oftenà a lot ofà manageable and pleasant. Extending your budget out intoà the long runà conjointlyà permitsà you to forecastà what proportionà cashà youllà beà able toà then againà vitalà things like your vacation,à a replacementà vehicle, yourà initialà home or home renovations,à associateà emergencyà bank accountà or your retirement.à Employing aà realistic budget to forecast yourà defraymentà for the yearà willà veryà assist youà together with yourà long runà monetaryà coming up with.à Youll be able toà thenà buildà realistic assumptionsà concerningà your annual financial gainà and expense andà set upà forà long runà monetaryà goals likeà beginningà your own business,à shopping forà associateà investment or recreation property or retiring. Budget preparationà Firstly,à verifyà the principal budgetà issue.à This is oftenà conjointlyà calledà the key budgetà issueà or limiting budgetà issueà associatedà is that theà issueà which is able toà limit the activities of anà endeavor. This limits output, e.g. sales, material or labor.à a) Sales budget: this involvesà a practicalà sales forecast.à This is oftenà readyà in unitsà of everyà product andà conjointlyà in salesà worth.à Waysà of salesà statementà include:à â⬠¢Ã sales departmentà opinions â⬠¢Ã research â⬠¢Ã applied mathà waysà (correlation analysis and examination of trends) â⬠¢ mathematical models. Inà exploitationà these techniques consider:à â⬠¢ companysà evaluationà policy â⬠¢ general economic and political conditions â⬠¢ changesà within theà population â⬠¢ competition â⬠¢ consumersà financial gainà and tastes â⬠¢ advertising andà differentà commercialà techniques â⬠¢Ã whenà sales service â⬠¢ credit terms offered. b) Production budget: expressed in quantitative termsà solelyà and isà intermeshedà to the sales budget.à the assemblyà managers duties include:à â⬠¢ analysis of plantà activity â⬠¢ work-in-progress budgets. Ifà needsà exceedà capabilityà one may:à â⬠¢ subcontract â⬠¢Ã set upà for overtime â⬠¢ introduce shift work â⬠¢Ã rentà orà purchaseà furtherà machinery â⬠¢ the materials purchases budgetsà eachà quantitative andà monetary. c) Raw materialsà and buyingà budget:à â⬠¢ the materials usage budget is in quantities. â⬠¢ The materials purchases budget isà eachà quantitative andà monetary. Factors influencing a) and b) include:à â⬠¢ productionà needs â⬠¢Ã coming up withà stock levels â⬠¢Ã space for storing â⬠¢ trendsà of fabricà costs. d) Labor budget: isà eachà quantitative andà monetary.à This is oftenà influenced by:à â⬠¢ productionà needs â⬠¢ man-hoursà offered â⬠¢ grades of laborà needed â⬠¢ wage rates (union agreements) â⬠¢Ã the requirementà for incentives. e)à Moneyà budget: aà moneyà set upà forà an outlinedà amountà of your time. It summarizes monthly receipts and payments. Hence, it highlights monthly surpluses and deficits of actualà money. Its main uses are:à â⬠¢Ã to keep upà managementà over a firmsà moneyà needs, e.g. stock and debtorsà â⬠¢ toà alterà a firmà to requireà precautionà measures andà prepareà aheadà for investment and loan facilities wheneverà moneyà surpluses or deficits arisesà â⬠¢Ã to point outà theà practicalityà of managements plans inà moneyà termsà â⬠¢Ã parentheticallyà theà monetaryà impact of changes in management policy, e.g.à modificationà of credit terms offered to customers. Receiptsà of moneyà couldà returnà fromà one in allà the following:à â⬠¢Ã moneyà sales â⬠¢ payments by debtors â⬠¢ the sale ofà mountedà assets â⬠¢Ã the problemà of latestà shares â⬠¢ the receipt of interest and dividends from investments. Paymentsà of moneyà is alsoà for one orà a lot of the following:à â⬠¢ purchase of stocks â⬠¢ payments of wages orà differentà expenses â⬠¢ purchase of capitalà things. â⬠¢ Payment of interest, dividends or taxation. TYPES OF BUDGET. Master Budget A master budgetà could be aà comprehensive projection ofà howeverà management expects to conduct all aspects of business over the budgetà amount,à sometimesà aà twelvemonth. The master budget summarizes projected activity byà meansà of aà moneyà budget, budgetedà earnings reportà and budgetedà record. Most master budgetsà embraceà interconnectedà budgets fromà the assortedà departments. Managersà usuallyà use theseà setà budgets toà set upà and set performance objectives. Master budgetsà area unità typicallyà employed inà larger businessesà to stayà severalà managers onà an equivalentà page. Operational Budgets The operational budget covers revenues and expensesà encompassingà theà day-after-dayà core business ofà an organization. Revenues represent sales ofà merchandiseà and services; expensesà outlineà prices the prices}à product of products}à soldà additionallyà as overhead andà bodyà costs directlyà associated withà manufacturingà goods and services.à Whereasà budgeted annually,à in operationà budgetsà area unità sometimesà softenedà into smallerà newsà periods,à likeà weekly or monthly. Managers compareà in progress results to budget throughout the year,à coming up withà and adjusting for variations in revenue. Cash Flow Budget Anà incomeà budget examines the inflows and outflowsà of moneyà in an exceedinglyà business on aà day-after-dayà basis. It predicts a companys abilityà to requireà in additionalà cashà than it pays out. Managers monitorà incomeà budgets to pinpoint shortfalls between expenses and sales timesà onceà financeà is alsoà requiredà to hideà overheads.à Incomeà budgetsà conjointlyà counselà production cycles and inventory levelsà soà a companys resourcesà area unità offeredà for activity, not sitting idle on warehouse shelves. Financial Budget aà monetaryà budget outlinesà howeverà a business receives and spendsà cashà onà a companyà scale,à as well asà revenues from core businessà andà financial gainà andà pricesà from capital expenditures. Managing assetsà likeà property, buildings, investments and majorà instrumentalityà couldà haveà a bigà impactà on theà monetaryà health ofà an organization,à significantlyà through the peaks and troughs of daily business.à Governmentà managers useà monetaryà budgets to leverageà financeà andà worthà the corporateà for mergers and public offerings of stock. Static Budget A static budget containsà componentsà whereverà expendituresà stayà unchanged with variations to sales levels. Overheadà pricesà represent oneà kind ofà static budget,à howeverà these budgetsà are notà confined toà ancientà overhead expenses. Some departmentsà couldà haveà a setà quantityà of cashà set in budget toà pay, andà itsà up to managersà to createà positiveà such amountsà area unità spentà while notà going over-budget. This conditionà happensà habituallyà publiclyà andà noncommercialà sectors,à whereverà organizations or departmentsà area unità fundedà for the most partà by grants. IS BUDGET NECESSARY? Many businessà house ownersà failà to lineà a budget and dontà think aboutà this to beà vitalà for them. They eitherà assumeà theyreà notà sufficiently bigà to wantà one orà they needà one in their head. So, why is ità vitalà for eachà businessà to lineà a budget? A budgetà is that theà successà set upà for a business.à Because theà notableà locutionà says: Thoseà UN agencyà fail toà set up,à commit toà fail. A budget helpsà you proposeà to succeed inà goalsà at intervalsà your business,à ensuringà {youà area unit youre} earning theà financial gainà you wishà and areà up to speedà ofà the pricesà associated withà thatà financial gain. Firstly,à you would likeà to graspà what percentageà items/hoursà you want toà sell per monthà to succeed inà your goalà financial gain.à This is oftenà phased over aà twelveà monthà amount. Ifà youreà presentlyà unableà to figureà out thisà a part ofà howeverà youllà earn your goalà financial gain, thenà youreà not setting your business upà for achievement. Secondly,à you would likeà to matchà the pricesà associated withà your goalà financial gainà so asà to realizeà that goal. If youre a serviceà primarily basedà trade,à youllà have directà pricesà associated withà everyà hourà that you simplyà charge out.à You would likeà to figureà outà specificallyà what proportionà everyà hourà reallyà pricesà you i.e. subcontractor/staffà prices, rent, electricity andà differentà regularà pricesà likeà subscriptions and memberships. By having a firmà set upà in situà youll be able toà simplyà see, over the year,à during whichà monthsà youreà creatingà a profit andà youll be able toà track this againstà everyà individual monthà to examineà howeverà your businessà reallyà performed inà reference toà your budget.à After youà area unità able toà see what you planned and whatà reallyà happened,à youllà then beà able toà simplyà establishà anyà variationsà à whereverà they occurred, why they happenedà and the wayà youll be able toà alterà your budget or defraymentà to induceà on the right track. As the business ownerà you recognizeà your businessà and mayà returnà up with the answersà you would like.à Youreà the oneà UN agencyà canà understandà ifà theresà aà seasonalà impact, aà modificationà within theà economy, orà the otherà relevant variables. Remember, ifà you are doingà not haveà managementà over yourà pricesà you wontà understandà ifà youreà on the right trackà to your goal profit. A budgetà conjointlyà helps youà to spotà the qualityà forà incomeà at intervalsà your business.à you cannotà maintainà incomeà while notà settingà an inspirationà in terms ofà whatsà happeningà together with yourà financial gainà and expenses. So setting a budgetà is absolutelyà vitalà for creatingà positiveà youà accomplishà the profità and clearlyà theà moneyà flowsà that you simplyà wishà in your business.
Friday, October 25, 2019
Looking at Eyewitness TEstimony :: essays research papers
Assignment #2 Article #17 Looking Askance at Eyewitness Testimony à à à à à The use of eyewitnesses has been a constant in of criminal justice system since its very beginning. Unfortunately, people do not make the best witnesses to a crime. The person may not have seen the actual criminal, but someone that looks similar to them. The witness may lie about what he or she may have scene. Also the witness can be influenced by the police as to who or what they saw at the time of the crime. The witness or victims memory of the person may have faded so that they donââ¬â¢t remember exactly what had seen, which could be disastrous for the accused. à à à à à With all these possible flaws in the testimony of witnesses and victims why do they continue to use them as primary evidence in criminal cases? The answer is simple; until recently there was no other way to prove whether or not a person was actually at the scene of a crime unless someone saw them or they left some finger prints behind that the police were able to link back to someone, which may have not been left on the victim but in the general vicinity. Until recently, with the recent breakthrough in DNA testing which allows police and investigators to gain an exact match as to who committed the crime. à à à à à I personally feel that this is a much more reliable and accurate than relying on the testimony of witnesses. I believe through the use of science we as a society can now make sure that the guilty are caught and punished while the innocent are protected from wrongful prosecution. However the eyewitness should not be completely left out of the case against the possible offender. After it is determined through scientific evidence, in this case DNA, that the physically involved in the crime then witnesses can be brought in to give testimony that the offender was present at the crime scene or the victim can be sure that the accused was truly the one involved in the actual crime. à à à à à Also the procedures for recording eyewitnesses testimony have to be revised.
Thursday, October 24, 2019
Earth Science Essay
Stars are one of the celestial bodies found in the solar system. Such celestial object produces heat, light, and different forms of radiations such as x-rays and ultraviolet rays caused by its cosmic energy engines. All stars are made up of gas, plasma, and matters comprised of subatomic particles that are extremely heated. From the earth, it may appear that stars are near because of their radiance shining over. However, stars are very far away that most of the scientists have to develop methods in order to calculate their distance. Two of the most notable methods are the parallax technique and the use of Cepheid variable (National Geographic, 2008). The parallax technique is used in order to identify the distance of the stars that are closest to the earth. Due to the revolution of the earth to the sun, the stars that are near to the earth shifts position against the stars that are in farther positions. These changes in the position of the nearby stars are known as the parallax shift. The parallax method functions by observing the distance of the shifting process and determining the earthââ¬â¢s orbit diameter. From there, astronomers are able to determine the parallax angle of the starââ¬â¢s distance. The main principle behind the method is that ââ¬Å"the smaller the parallax shift, the farther away the star is from the earthâ⬠(Windows to the Universe Team, 2000, n. p. ). Such method is only applicable for stars that are within the range of few hundred light years from earth. Thus, when stars exceed the given range, the parallax shift could be too small to be measured through this technique (Windows to the Universe Team, 2000). For the countless distant stars that are in the range beyond 100 light years and are in clusters found in a different galaxy, the measurement is identified through the starââ¬â¢s property known as Cepheid variable. Stars that have this property undergo a fixed cycle where they get brighter and dimmer. This property is common among stars that are in ââ¬Å"old ageâ⬠(Berger, 2002, n. p. ). Because of their abundance in space, astronomers measure their distance by determining the number of cycle when stars are bright (Berger, 2002). There are many ways to measure the distance of the stars. It may be obtained from the stars spectral properties, temperature, brightness, and luminosity. Because of the major efforts in improving the measurements of the distances of the stars, various ways are also formulated in order to determine the cosmic distance of other celestial bodies present in the sky. References Berger, W. H. (2002). Measuring distance to the stars. In Intro to Astronomy: Discussion of the Field of Astronomy, University of California, San Diego. Retrieved September 17, 2008 from http://earthguide. ucsd. edu/virtualmuseum/ita/06_3. shtml. National Geographic. (2008). Stars. Retrieved September 17, 2008 from http://science. nationalgeographic. com/science/space/universe/stars-article. html Windows to the Universe Team. (2000, September). How do astronomers measure the distance to stars? Is it accurate? University Corporation For Atmospheric Research. Retrieved September 17, 2008 from http://www. windows. ucar. edu/tour/link=/kids_space/star_dist. html.
Wednesday, October 23, 2019
The Soldier – Rupert Broke
ââ¬Å"The Soldierâ⬠is a sonnet-type poem composed by a First World War veteran and also a war poet named Rupert Brooke. This sonnet finds a soldier speculating about his possible death as we goes away to war, which he feels should not be mourned, but understood as part of a selfless tribute to his much-loved England. This poem was written as the First World War broke out in 1914, as part of a series of many sonnets written by Rupert Brooke. Patriotism is a true form of love.It is a form of love which is pure, yet which has the ability to rage fire for the sake of itself. It is the form of love which is unconditional, immense, true and real for one's land, one's true mother. Rupert Brooke has presented his patriotism in a spectacular way in this poem. The poem encompasses the memories of a fallen soldier who declares his patriotism to his homeland by stating that his sacrifice shall be the eternal ownership of England. It also deals with the death and accomplishments of a soldi er.In the opening lines Rupert Brooke has presented his patriotism in such a forceful expression that he considers the sand in which he would be buried, be it a foreign land, will become an English sand, the richness of which will further be increased by the fertility of an English body of a passionately patriotic soul. The idea of an unnamed ââ¬Å"corner of a foreign fieldâ⬠where the soldier will be buried speaks of the unsung and anonymous nature of death in war. Yet the notion that this small space will ââ¬Å"foreverâ⬠be part of England elevates the sacrifice the soldier makesââ¬â as if he has in a small way conquered this land.The soft alliteration here lends these opening lines a subdued tone. He goes on to say that England was his birth place and it shaped what kind of person he became. It influenced his thoughts and beliefs. England taught him about love, loyalty, and honor. His soul will be immortal, because he fought for England. The association and inclin ation of his mind and body towards his country is vigorously explained when he claims to create an English land, of an English body, bore by England, brought up by England and educated and fed by England, in the land he will be buried.The poet also emphasizes on Englandââ¬â¢s abundance and pastoral beauty as a kind gift. He refers to himself as a child who grew up under the English sunshine; bathe in the English rivers, breathing the fresh air of the English countryside and whose destiny is shaped by the nation itself. His death is justified, because he died for England. His evil deeds don't matter anymore, because he did what was right; he fought for his country. Whatever evil things he had done will be forgiven as he died while defending his motherland.His preceding desire is for all present and future generations to think that his heart is reconciled to the good of his country with no evil intentions hidden, but a lively mind in the afterlife which will project the fondest tho ughts given by England. His death allows him to only remember the good things about England. It also allows for someone else to come and take his place. He is passing on all the dreams and thoughts that England taught him onto the next generation of soldier; so that he can fight with as much heart and honor as he did. The soldier lists all the wonderful experiences that the soldier has gained from England.These pleasant thoughts and memories will be given back to God as the soldier becomes one with Him. The sights and sounds that are experienced by the poet in his younger days and the boyhood dreams that are as clear as the day, the laughter of youth from the circle of friends and that gentleness of heart, whose soul will rest in peace under an English heaven. The poem ends with a startling propositionââ¬â the soldier finds rest and peace at last in heaven, but heaven has been transformed by the thoughts and memories that the soldier has given to God.This heaven is now ââ¬Å"an English heavenâ⬠: the connection with England will remain forever unbroken. The sonnetââ¬â¢s turn from an idyllic or idealized vision of England to the idea of a transcendent and literally heavenly England is complete. These final lines are showing the happiness that England has given him. And because he fought for England he will forever be at peace in an English heaven with only good thoughts and laughter in his heart. The plot of this poem reinforces its meaning because it deals with death and love.These are two powerful things that evoke feeling in people. It helps to create an image in the poem of a man who is very brave and would do anything for his country. The meaning in the poem is straightforward. The author dedicates the poem to death and love. QESTION Q. Describe the way Rupert Brooke feels about England. What does he mean by ââ¬Å"a richer dustâ⬠? Answer: ââ¬Å"The Soldierâ⬠is a sonnet-type poem composed by a First World War veteran and also a war poet named Rupert Brooke.This sonnet finds a soldier speculating about his possible death as we goes away to war, which he feels should not be mourned, but understood as part of a selfless tribute to his much-loved England. This poem was written as the First World War broke out in 1914, as part of a series of many sonnets written by Rupert Brooke. Patriotism is a true form of love. It is a form of love which is pure, yet which has the ability to rage fire for the sake of itself. It is the form of love which is unconditional, immense, true and real for one's land, one's true mother.Rupert Brooke has presented his patriotism in a spectacular way in this poem. The poem encompasses the memories of a fallen soldier who declares his patriotism to his homeland by stating that his sacrifice shall be the eternal ownership of England. Rupert Brooke has presented his patriotism in such a forceful expression that he considers the sand in which he would be buried, be it a foreign land, will beco me an English sand, the richness of which will further be increased by the fertility of an English body of a passionately patriotic soul.The idea of an unnamed ââ¬Å"corner of a foreign fieldâ⬠where the soldier will be buried speaks of the unsung and anonymous nature of death in war. Yet the notion that this small space will ââ¬Å"foreverâ⬠be part of England elevates the sacrifice the soldier makesââ¬â as if he has in a small way conquered this land. He goes on to say that England was his birth place and it shaped what kind of person he became. It influenced his thoughts and beliefs. England taught him about love, loyalty, and honor. His soul will be immortal, because he fought for England.The association and inclination of his mind and body towards his country is vigorously explained when he claims to create an English land, of an English body, bore by England, brought up by England and educated and fed by England, in the land he will be buried. The poet also emph asizes on Englandââ¬â¢s abundance and pastoral beauty as a kind gift. He refers to himself as a child who grew up under the English sunshine; bathe in the English rivers, breathing the fresh air of the English countryside and whose destiny is shaped by the nation itself. His death is justified, because he died for England.His evil deeds don't matter anymore, because he did what was right; he fought for his country. Whatever evil things he had done will be forgiven as he died while defending his motherland. His preceding desire is for all present and future generations to think that his heart is reconciled to the good of his country with no evil intentions hidden, but a lively mind in the afterlife which will project the fondest thoughts given by England. He is passing on all the dreams and thoughts that England taught him onto the next generation of soldier; so that he can fight with as much heart and honor as he did.The sights and sounds that are experienced by the poet in his y ounger days and the boyhood dreams that are as clear as the day, the laughter of youth from the circle of friends and that gentleness of heart, whose soul will rest in peace under an English heaven. The soldier finds rest and peace at last in heaven, but heaven has been transformed by the thoughts and memories that the soldier has given to God. This heaven is now ââ¬Å"an English heavenâ⬠: the connection with England will remain forever unbroken. The sonnetââ¬â¢s turn from an idyllic or idealized vision of England to the idea of a transcendent and literally heavenly England is complete.These final lines are showing the happiness that England has given him. As he fought for England he will forever be at peace in an English heaven with only good thoughts and laughter in his heart. The poet indicates himself by the word ââ¬Å"a richer dustâ⬠. He says that the richness of the foreign land where he will die will be enriched by the fertility of an English body of a passiona tely patriotic soul. This poem deals with the death and accomplishments of a soldier. The author dedicates the poem to death and love.
Tuesday, October 22, 2019
Ticktockman Essays - Repent, Harlequin! Said The Ticktockman
Ticktockman Essays - Repent, Harlequin! Said The Ticktockman Ticktockman I think the ant world described in Departmental, by Robert Frost is a fitting metaphor for the society in the story, Repent, Harlequin! Said the Ticktockman, by Harlan Ellison. The ant society in Departmental is based on keeping up with the pace and getting all of their duties done. An ant comes across another ant that has passes away and thinks to himself that if he runs across someone that works for the higher master hell tell him about it. Insinuating that if he doesnt run into anyone he is not going out of his way to let anyone know about. The ants are described as being a curious race, [but are not] impressed or bothered by their dead. (715) The ant society is described or portrayed as one that is very departmental. If you are a mere worker that is what you do. It is not your job to do the work of those above you. If there is something that needs to be done, but is beyond your level you are to keep on with your own duties and not get of track by taking care of the matters of those above you or below you. In addition to the characteristics of the societies in both stories being similar they are both science fiction stories. Departmental is based on a society of ants and Repent, Harlequin! is about a society that takes place in the future. Repent, Harlequin! Said the Ticktockman illustrates a futuristic society governed by time. In 2389, when the story takes place, man has become so obsessed with punctuality, that if one does not posses this quality, he can be punished by death. Those who become heroes and strive to save the world from destruction by the clock become enemies because they are non-conformists. This is the case for Everett C. Marm, or better known as the Harlequin, who tries in vain to transform the unacceptability of the regulations. There are many ways in which people respond to society, some follow without question and others do what they feel is right, despite the consequences. The reader sees that many in society have transformed into followers of the status quo. Ellison used imagery to display the Harlequins rebellion as well as the societies actions and thoughts. In illustrating the robot-like lives of his society, Ellison wrote, He could hear the metronomic, left-right-left of the 2:47 shift, entering the Timkin roller-bearing plant in their sneakers he heard the right-left-right of the 5:00 AM formation, going home. (396) This quote shows the punctuality of the people, as well as the organization of the strict society they live. The shift was not 2:45, but rather exactly 2:47, not sooner or later. In addition, the workers that were arriving took steps left-right-left whereas the ones going home walked right-left-right. This allegorizes exactly how over-organized society was. There was so much control over the people that they no longer did what they wanted to, or what they felt was right. They automatically did what law said to, forgetting their own feelings and opinions on whether or not the laws were morally correct. When Marshall Delahauty had received his turn-off message, he tried to escape. As he ran away, his heart stopped, and the blood dried up on its way to his brain, and he was dead thats all. (401) This shows the reader the extreme control of the Ticktockman. He had the power to end the lives of people as he pleased. Not only that, we are shown the insignificance of these people in society, which is seen when the author wrote, and he was dead thats all. (401) His death is portrayed to be insignificant. Society was so brainwashed that they were dehumanized as well. They no longer cared or felt anything for another human being. They death of a relative was no longer important. When Harlequin spilled jellybeans all over the city, the people had a small glimpse of what the world and their lives could be. Jelly beans! Millions and billions of purples and yellows and greensround and smooth and crunchy outside and soft-mealy insidebouncing jouncing tumbling clattering skittering fell on the heads and shouldersentering a universe of sanity
Monday, October 21, 2019
Top 10 Italian Pronunciation Mistakes
Top 10 Italian Pronunciation Mistakes à Learn to speak your best Italian by avoiding these 10 common mistakes all beginners tend to make. 1. Mumbling It might sound obvious if you want to make yourself heard, but you must open your mouth in order to speak Italian. Native English speakers, accustomed to a language that doesnt have the big, round, vowel sounds common in Italian, should remember to open wide and enunciate. 2. Consonants that Count Twice Being able to (and hear the difference, too) is imperative. The Italian language doesnt waste letters; as a phonetic language, itââ¬â¢s spoken the way itââ¬â¢s written. So if a word contains double consonants (cassa, nonno, pappa, serra), you can assume both are pronounced- the meaning changes depending on whether a particular consonant is doubled. If youre unsure how to pronounce i consonanti doppie (), try pronouncing it twice or holding it for an extra beat. 3. Third-to-Last Verbs As with most Italian words, when pronouncing the various conjugated verb forms of the stress falls on the next-to-last syllable. The one exception is the third-person plural form, in which the stress falls on the third-to-last syllable (words in which the accent falls on the third-to-last syllable are known as parole sdrucciole). 4. One in a Million Ask a beginner (or even an intermediate) Italian language learner to pronounce terms such as figlio, pagliacci, garbuglio, glielo, and consigli and often their first reaction is a look of bewilderment: the dreaded gli combination! Even the short-cut explanation that in Italian gli is pronounced like lli in the English word million often doesnt help (nor do other technical descriptions about how to pronounce gli improve the long odds of mastery). Perhaps the most effective way to learn how to pronounce gli is to listen and repeat until it becomes second nature. Remember, though, even Michelangelo was a beginner once. 5. MonDAY to FriDAY Except for Saturday and Sunday, the days of the week in Italian are pronounced with the accent on the last syllable. Theyre even written that way to remind speakers, e.g., lunedà ¬ (Monday), how to pronounce them. But too frequently, non-native speakers ignore the accent and persist in placing the accent on the first (or other) syllable. Dont shortchange the giorni feriali (workdays)- the accent marks the stressed vowel of a word in Italian. 6. On a Roll If you can relate to the following statements, it should be obvious what troubles many who are learning to speak Italian: After several years of studying Italian Iââ¬â¢m still unable to pronounce the letter RI would very much like to learn how to roll my Rs when I speak or sing ItalianDoes anyone have any tips on how to learn to roll your Rs? No matter how good my vocabulary or accent gets, this is a dead giveaway that Im a foreigner! Learning how to pronounce the letter r is a struggle for many, but remember: rrrrruffles have rrrrridges! 7. Italian Surnames Everyone knows how to pronounce their last name, right? In fact, posts on the About.com Italian Language forums such as how do I pronounce my last name Cangialosi? are common. Since surnames are obviously a point of pride, its not hard to understand why families would insist on pronouncing them a certain way. But second- and third-generation Italian Americans who have little or no knowledge of Italian are often unaware of how to correctly pronounce their last names, resulting in anglicized versions that bear little resemblance to the original form. When in doubt, ask a native Italian. 8. Its brus-KET-ta Dont correct me when I order. Too often, wait staff at Italian-American restaurants in the U.S. (and diners as well) dont know how to pronounce the word. In Italian, there is only one way to pronounce the letter c when followed by an h- as the English k. 9. The Morning Espresso Down that small cup of very strong coffee and jump on board the fast train to make an early morning meeting. But be sure to order an espresso from the barista, since an express(o) is a train. Its a common mistake heard everywhere, even on printed signs and menus. 10. Media Misinformation Advertising is pervasive nowadays, and because of its influence, itââ¬â¢s a common source of difficulty in pronouncing Italian. Jingles and taglines frequently mangle Italian words and Italian pronunciation beyond recognition, and brand-naming consultants invent pseudo-Italian names for products. Imitate at your own risk.
Sunday, October 20, 2019
Sobek, the Crocodile God of Ancient Egypt
Sobek, the Crocodile God of Ancient Egypt The Nile River may have been Egyptââ¬â¢s lifeblood, but it also held one of its greatest dangers: crocodiles. These giant reptiles were represented in Egyptââ¬â¢s pantheon, too, in the form of the god Sobek. Sobek and the Twelfth Dynasty Sobek rose to national prominence during the Twelfth Dynasty (1991-1786 B.C.). Pharaohs Amenemhat I and Senusret I built on the already existing worship of Sobek in Faiyum, and Senusret II constructed a pyramid at that site. Pharaoh Amenemhat III dubbed himself ââ¬Å"beloved of Sobek of Shedetâ⬠and added splendid additions to the crocodile godââ¬â¢s temple there. To top it off, the first female ruler of Egypt, Sobekneferu (ââ¬Å"the Beauty of Sobekâ⬠), hailed from this dynasty. There were even several relatively obscure rulers named Sobekhotep who made up part of the succeeding Thirteenth Dynasty. Most prominently worshiped in the Faiyum, an oasis in Upper Egypt (a.k.a. Shedet), Sobek remained a popular god throughout Egyptââ¬â¢s millennia-long history. Legend has it that one of Egyptââ¬â¢s first kings, Aha, built a temple to Sobek in the Faiyum. In the Pyramidà Texts of the Old Kingdom pharaoh Unas, Aha is referred to as the ââ¬Å"lord of Bakhu,â⬠one of the mountains that supported Heaven. Sobek in Greco-Roman Times Even in Greco-Roman times, Sobek was honored. In his Geography, Strabo discusses the Faiyum, of Arsinoe, a.k.a. Crocodopolis (the City of the Crocodile) and Shedet. He says: ââ¬Å"The people in this Nome hold in very great honor the crocodile, and there is a sacred one there which is kept and fed by itself in a lake, and is tame to the priests.â⬠The croc was also venerated around Kom Ombo- at a temple complex built by the Ptolemiesà and near the city of Thebes, where there was a cemetery full of crocodile mummies. A Monster in Myth In the Pyramid Texts, Sobeks mama, Neith, is mentioned, and his attributes are discussed. The Texts state: ââ¬Å"I am Sobek, green of plumage[â⬠¦]I appear as Sobek, Neithââ¬â¢s son. I eat with my mouth, I urinate and copulate with my penis. I am lord of semen, who takes women from their husbands to the place I like according to my mindââ¬â¢s fancy.â⬠From this passage, it is clear thatà Sobek was involved in fertility. In the Middle Kingdom-era Hymn to Hapy,à Sobek- who was the god of the Niles inundation- bares his teeth as the Nile floods and fertilizes Egypt. To further his monster-like demeanor, Sobek is described as having eaten Osiris. In fact, cannibalization of gods by other gods wasnââ¬â¢t uncommon. Crocodiles werenââ¬â¢t always seen as benevolent, however, they wereà sometimesà thought to be messengers ofà Set, god of destruction. Sobek helped Osirisââ¬â¢s son, Horus, when, Isis (Horus mother), cut his hands off. Re asked Sobek to retrieve them, and he did so byà inventing a fishing trap.
Saturday, October 19, 2019
Delivery of Effective E-Government Services. The case of Oman Coursework
Delivery of Effective E-Government Services. The case of Oman - Coursework Example E-government and m-government services have popularized especially in the third world countries as a means of pacing up with the developed world. Various research studies have explored how the government and the people of Sultanate of Oman have embraced e-government services. Besides, they have underscored success stories in the implementation of e-government and m-government services. While, existing literature has delved into policy, plans, strategic measures, legal constructs, utility and quality of information technology, little has been done to monitor and evaluate internalization and ownership of the process and additionally use of m-government services. However, the lack or adequacy of the services lies in how the citizenry and government responds to the challenges associated with delivering e-government services. This topic will be crucial in unraveling the challenges facing implementation of e-government services in the sultanate of Oman find the challenges we are facing including some elements of m-Government and come up with a plan to have fully integrated end to end e-government services. The study uniquely, with gather data and compare with the baseline conditions to obtain current uptake of these services by the people of Oman. The possibility of the project gathering data from urbane youth who are very receptive to technology has a counter effect on data as this bias affects validity. The data collection instruments should be adjusted to involve people of all ages and works of life. Breakdown of tasksà Item Description Purpose Delivery of Effective E-Government Systems. The case of Oman Scope of work Goal, objective and deliverable attainment, effective e-government delivery methods, involving project teams, work breakdown, utility of $45,000 in 22 months starting 30 June 2012. Work Formulation and decisions of mode of delivery Duration 22 months Deliverables Data , delivery modes and tests by Jan 2014 Standards ISO 9001,9004 Acceptance criteria Effectiveness, diffusion, Levels monitoring , Functionality, budget, and timelines Payment schedule Every fortnight Project deliverablesà Deliverable 1: Delivery requirements listing It requires precise selection mode and a more data reliability methods which to apply. Data is usually inadequate at the beginning and quite unreliable, therefore specification project scope needs to be defined and listed according to: i. Client needs ii. Inventory data gathered iii. Respondentââ¬â¢s data accessibility, validity of security credentials, and correspondence iv. Workload data accessibility v. Compliance of information with delivery feasibility criteria The phase involving scope definition has a list of delivery channels being the main deliverables. This will be
Friday, October 18, 2019
Constructivists approach towards management of change Essay
Constructivists approach towards management of change - Essay Example This research will begin with the statement that social constructionism is considered to be an ââ¬Ëepistemologyââ¬â¢ owing to its approach of knowledge. The philosophy of social constructionism accentuates on the communication among the people in a particular group. Basically, social constructionism is based on three main assumptions. The relational and the social constructionist perspective would be discussed in this paper in order to understand about personality clashes. These perspectives would be discussed so as to bring in clarity for the reason of professional effectiveness. The notion of ââ¬Ëconstructââ¬â¢ focuses on the structure of reality that is made. In other words, it can be said that people build up stories, theories, and ideas in order to assist them in coping up with the real world. Furthermore, the knowledge possessed by people does not impartially mirror the outside reality. It is all the time shaped from oneââ¬â¢s own insights, knowledge, and princip les. The notion of ââ¬Ësocialââ¬â¢, states that the structures which are concentrated on the surrounding world are possible to be developed only with the help of communication with others. Knowledge or experiences are said to subsist only in the instance when it is communicated with another individual. Constructs are communicated stories and these facilitate people to operate as a collective group. The notion of social constructionism stresses on the fact that these structures are practical and is bound to be helpful in the course of daily activities.... 00) and Botella & Herrero (2000) that an amalgamative connection between the approaches of social constructionism and cognitive constructionism could be termed as ââ¬Ërelational constructivismââ¬â¢. The perception of Adlerian reverberates with the theory of social constructionism in relation to the socio-cultural sources for the growth of human psychology. Although it was agreed that humans lived in a world that has individuals or persons and which is socio-cultural but each and every person had a differentiating feature of personhood which is being obtain by every individual. The theory of relational constructionism defines the process undertaken which leads to effective and developmental social construction. A perspective in relation to the relational constructionist provides fresh and prosperous likelihoods for importance in the courses of relations as well as social communications. Relational constructionism facilitates an individual or a person to have a ââ¬Å"participato ry world viewâ⬠and presumes the dominance of relations to be the source in which identities, intercultural relations, learning and communities, which are viewed as social structures, are constantly formed and altered. In case of relational constructionism, relating is not considered to be a personal action any more and no more condensed to be one-sided informal relations with comments. Being a perspective, it provides a more prosperous set of probabilities in regard to the way relating can be theorized. To add further, the principle of relational perspective is regarding what subsists or is present which is also referred as ontology. It is then linked with the way people recognizes it and makes it probable and helpful to inquire about the methodical suppositions of participants as well as the academic
Answer the Q Essay Example | Topics and Well Written Essays - 1000 words
Answer the Q - Essay Example Due to the rise of the contemporary issues pertaining to the advancement, kinship, feminism, feminism gender and sexuality, political and legal, nature science and technology in the modern universe anthropology tend to go further beyond its historical set goals. Development of perception from critical perspective of anthropology mainly addresses issues of poverty, gaps in regard to the outlined strategy and results. This makes anthropologist to work in development thus disregard history and the lessons it might offer, reasons for driving development externally rather than having an internal basis, and reasons that make planned development fail. The prevailing distinction amidst anthropology of development and corresponding development anthropology is mainly the application of the anthropological perspectives in regard to numerous branches development studies (Haviland, Fedorak & Lee, 2008). This also takes into account the international development and the international aid as primary objects. Thus, advancement of anthropology encompasses social action in modification of the economic, technical, political and social life for particular locations in the universe. This greatly compromises the historical goals of anthropology. This is because they tend to concentrate on impoverished, formerly colonized regions. Development anthropologists have a commitment to simultaneously critique and contribute to projects and institutions that create and administer Western projects that seek to improve the economic well-being of the most marginalized, and to eliminate poverty. Kinship mainly deals with both the patterns of social relationships in numerous human cultures and corresponding patterns of social relationships in them. Thus, anthropology practically develops associated related concepts and terms entailing descent, descent groups, lineages, affines, cognates and fictive kinship. Nevertheless, kinship patterns developed by anthropology mainly
Thursday, October 17, 2019
Personal Statement Essay Example | Topics and Well Written Essays - 1500 words - 1
Personal Statement - Essay Example This is considering that if I establish myself as a financial expert, business organizations will rely on me to create financial records of their transactions, financial flows, their process for wealth creation and indicate their financial position at a particular time, makes me appreciate the importance of a career in this field. This appreciation influenced me to select a career in this field as I will get to interact with other likeminded individuals and learn more on how to run the world through my practice in the financial sector. In addition to the importance of finance and accounting, the clear logic and advanced mathematics have been areas that fascinate me throughout my academic life. I enjoy not only the advanced mathematics and clear logic practiced in the economic analyses, but also the links that the field shares with social practices and interactions engaged in financial industry in the modern world. The course that cemented my interest in this field of study is Interna tional Economics and Trade, which raised in me a particular interest in macroeconomics. My desire to continue with my studies at a MBA level was further stimulated by the lectures on Financial Hot Issues. I hope to keep on building my knowledge in these areas through the courses you offer in your esteemed university. Presently, I am on my final year of studies, where I am taking International Economics and Trade at the University. This course has provided me with great understanding of the applications and principles of international economics and I believe that I am prepared to face the future complexities of the world economy. Additionally, during my undergraduate studies, I further developed an interest in accounting and finance. As I have done accounting and finance as part of my International Economics and Trade course, I find a Masters degree in these field a necessary addition to my knowledge of how business organizations handle their financial responsibilities. My desire is to learn finance not only as part of International Economics and Trade, but also as a field, that covers both international transactions and business practices within the country. MBA in financial related field will establish me as a financial and accounting expert both in international and domestic business. Therefore, I would like to increase my professional potential in Finance related field by pursuing Master studies at your University. Through the university website, I was excited to learn about the excellent Master programme that your university offers. I believe that the course structure will offer me a robust footing on the pertinent theoretical and quantitative skills to cultivate my personal capability, inventiveness, and other key skills that are sought after by future employers. These courses will give me an edge over others in the financial field since the courses and exposure that your institution offers its students have the ability to develop an expert who is compete nt in the field of practice. Besides, graduates from your institution can use the acquired knowledge and skills to handle not only the areas that one has studied, but also emergent issues in the financial sector to solve financial problems that business organization experience. Furthermore, MBA in finance from your university will afford me a valuable understanding of the western approach to economics, which is treasured by Chinese proprietors who are
Project proposal Research Example | Topics and Well Written Essays - 3000 words
Project - Research Proposal Example These agents are known to possess a wide variety of applications, which can facilitate various non-viral systems for the introduction of DNA into the host body and enable easy and effective genetic therapy for the cure of dreaded diseases such as cancer. This study, attempts to identify and illustrate third generation polylysine dendrons as a potential source for the development of a non-viral platform for gene delivery. The study will delineate the characteristics of various dendrons to demonstrate their potential as a non-viral source of gene delivery. In addition, it will also illustrate the specific traits of third generation polylysine for potential use in gene delivery and gene therapy. To establish this, the study will comprise lab testing of mice to show that gene delivery can be efficiently be done using third generation polylysine dendrons. The goal of the research is to add value to the existing body of knowledge in this regard and to make it a more effective system for gene delivery as well as gene therapy. While the use of viral-vectors is an efficient method to introduce genes into host cells, they entail several cellular as well as extra cellular barriers. Though viral-vectors have both efficiency and high gene expression they ail from the major limitation of vulnerability to immunogenic reactions. Therefore, the medical fraternityââ¬â¢s interest rather slants to the alternative method of deploying non-viral methods for the delivery of genes into the host body as it entails lesser complexity. Thus, the use of dendrons or dendrimers has been gaining popularity in the field of genetic medicine, especially in its application for gene delivery and gene therapy. This is especially so because they provide a multifunctional platform by virtue of being synthetically capable of attaching tumour-targeting antibodies. Many studies confirm the validity of third generation polylysine as an effective monomer that has the potential to deliver
Wednesday, October 16, 2019
Review of ( Things Fall Apart) Essay Example | Topics and Well Written Essays - 500 words
Review of ( Things Fall Apart) - Essay Example The missionaries affected this unity by drawing away the members of the society who were not perceived as being important by the Umuofia society. These men embraced the religion that taught them that they were as important as any other members of the society. Even though this change benefited the few who accepted the new religion, it also exposed the society to the possibility of being exploited by the missionaries. Okonkwo was richer than his father, Unoka, ever was. Okonkwo hated what he perceived to be weakness in his father. He probably felt that his father had not been able to acquire riches and standing in the community because of being weak or ââ¬Ëfeminineââ¬â¢. In Igbo society, the rich were feted but the poor were mostly disregarded and looked down upon. The poor had different false accusations put on them and it would appear that they were often the scapegoats of the community whenever unexplainable things took place. In the book, Okonkwo, who had ââ¬Å"three wives, a barn full of yams, and two titlesâ⬠was respected (Achebe, 18). However, his poor father was not even accorded a decent burial but carried to the forest to be eaten by wild animals. Culture is not usually static but dynamic. Do you agree? Where would you place the Igbo culture? In your opinion, do you think that traditional practices such as the killing of twins would have withered away over time without the intervention of Europeans? Analyze this with specific examples from the novel. Culture is always dynamic. The Igbo culture experienced its most challenging period with the coming of the White man. While the societyââ¬â¢s respect of masculinity might give an impression of it being strong, it crumbled without the community members even staging a small war to chase away the missionaries. The Igbo community began a slow collapse because it had false foundations and actively destroyed the lives of all citizens who were not male and ruthless. It
Project proposal Research Example | Topics and Well Written Essays - 3000 words
Project - Research Proposal Example These agents are known to possess a wide variety of applications, which can facilitate various non-viral systems for the introduction of DNA into the host body and enable easy and effective genetic therapy for the cure of dreaded diseases such as cancer. This study, attempts to identify and illustrate third generation polylysine dendrons as a potential source for the development of a non-viral platform for gene delivery. The study will delineate the characteristics of various dendrons to demonstrate their potential as a non-viral source of gene delivery. In addition, it will also illustrate the specific traits of third generation polylysine for potential use in gene delivery and gene therapy. To establish this, the study will comprise lab testing of mice to show that gene delivery can be efficiently be done using third generation polylysine dendrons. The goal of the research is to add value to the existing body of knowledge in this regard and to make it a more effective system for gene delivery as well as gene therapy. While the use of viral-vectors is an efficient method to introduce genes into host cells, they entail several cellular as well as extra cellular barriers. Though viral-vectors have both efficiency and high gene expression they ail from the major limitation of vulnerability to immunogenic reactions. Therefore, the medical fraternityââ¬â¢s interest rather slants to the alternative method of deploying non-viral methods for the delivery of genes into the host body as it entails lesser complexity. Thus, the use of dendrons or dendrimers has been gaining popularity in the field of genetic medicine, especially in its application for gene delivery and gene therapy. This is especially so because they provide a multifunctional platform by virtue of being synthetically capable of attaching tumour-targeting antibodies. Many studies confirm the validity of third generation polylysine as an effective monomer that has the potential to deliver
Tuesday, October 15, 2019
Investigating the resistance of a wire Essay Example for Free
Investigating the resistance of a wire Essay The experiment is safe because the voltage from the multimeter will do no harm to you and you should not use it near water. Method I am investigating the resistance of a wire and testing what happens to the current if I use different lengths of wires. First I will use 10cm of wire and connect the multimeter up properly like the picture below also I would measure the wire exactly then I would place the crocodile clips on the ends of the wire and do that for every 10cms up to 200cms and record the resistance. I would use all of the same equipment again and do the experiment another 2 times to workout the average. Diagram I will make the experiment accurate by doing all of the below and do the same test three times to work out an averageà 1. Using the same equipmentà 2. Measure the wire.à 3. Connecting everything together properly 4. Once set up do not disturb the experimentà 5. Make sure the multimeter is set to Ohmsà 6. Using the setting on the multimeter. If I wanted to get very precise results I could do the experiment another few times This is how I kept it a fair test:à If you change the length you must keep.à The wire the same width.à The same material. The same temperature. Prediction I predict the longer the wire the more power will be resisted. That is because in a longer piece of wire the electrons collide with the atoms. Obtaining Results Table Observations Analysing Graphs Evaluation Errors Possible Improvements.
Monday, October 14, 2019
Roles and Functions of the Music Industry
Roles and Functions of the Music Industry The music industry is one of the largest creative industries in the world, combing different elements of the business to produce and sell music to its audience. The development of the industry has evolved on a very large scale since the 19th century, when it was the printed sheet music being the leading product. Moving forward with societys technological progression, in the 20th century, the way we were listening to music was changing with it becoming ubiquitous. popular music was an early global commodity, with record companies establishing branches around the world for both marketing and the recruitment of talent at the beginning of the twentieth century, (Gronow and Saunio, 1998). When these record labels began to emerge, they were producing and selling more recorded music, CDs, cassettes and live performances and introducing more musical genres to the world. All of these aspects have brought us to todays technologically advanced society, making the music business a very powerful industry consumed by the masses. In this essay I shall discuss the role and functions of the music industry, drawing upon particular theorists opinions including Theodor Adorno. I will also touch upon the study of popular music and the many factors contributing to the current crises of the music industry itself. In an age where music has become one of the more dominant and influential forms of entertainment in our society, the factors driving its production should be explored. Firstly, I shall look at the concept of music ownership. Record companies have an enormous amount of control over what music gets produced and what doesnt as it is the main goal for them to sell and make profit. They will not sign an artist unless they truly believe that they will make them money. The major companies in the business today are, Sony BMG, Universal Music, EMI and Warner Music, which are collectively known as The Big Four who then own smaller labels as well. After managing the production and distribution of the music, it is their responsibility to handle the marketing for musical artists, organising promotions, music videos, endorsements and so on, giving the artist well-known status among the mass audience. In the early days of this music industry, being signed to a label was essential for an artist to b e successful. However, in todays digitally advanced world, it is much easier for an artist to have their music shared with an audience using information technology like the internet, which paved the way for independent labels becoming more popular as well. In the documentary Money for Nothing, they go behind the business of pop music and look at how it has changed in this society of digitally experienced consumers. We are shown insights from music journalists and artists about corporate control and the restraints given to contemporary music. With major labels only looking at the artists who they believe are the most profitable, the independent labels take on artists that they can help develop and take risks with different talent. Although, with the current economic climate and the decline in revenue from various aspects of the industry, even the independent labels are having trouble staying out of the corporate system. REFERENCE. Recording companies becoming this hyper commercialized system is a largely stated opinion among musical talents and media theorists. Major record labels are owned by the huge media conglomerates that are the core reason why creativity in music has become so limited. The conglomerates of the industry use the re cord companies to sign acts that can get them the quick sell as the only aim for them as a business is to make a profit. Cross media marketing or synergy, is something these conglomerates use to make this profit and to develop other media industries. They buy into other companies in entertainment, which they can then use to advertise and sell across different markets. The music industry on the other hand is completely dependent on the media as a promoter, user and distributer of its products. Most professional musical artists communicate with their audience primarily via some kind of electronic medium and only a fraction of the audience is able to experience the artists live performance. For instance, Warner Music Group, one of the largest media conglomerates, owns various entertainment companies including television, film and publishing along with music labels. The record labels use these companies to advertise and promote artists across markets such as radio, television and retail which are then consumed by the mass audience. A successful example in the current music charts is Ellie Goulding and her new song which is a cover of Elton Johns Your Song. It was not that popular to start with as Goulding is not an extremely well known artist compared to other artists currently in the charts. However, when the music label gave permission for the retail chain, John Lewis, to use the song in their new Christmas advertisement, the song rocketed up the charts and is now a favourite for Christmas number one. Goulding has begun to appear on radio and television promoting the song and she has become a household name in a matter of weeks, all thanks to the instant fame John Lewis have given her. This shows how popular music is so commercially driven and how the absence of real talent, experimentation and creativity in music has begun to disappear. Most of todays new acts are manufactured because this is cheaper and easier for labels to produce rather than finding new talented artists. With television shows such as The X Factor, a concept of combining reality television with the music industry, created by music mogul Simon Cowell, we are brought together as this unthinking homogenous mass with the music acting as a social cement. We are being brainwashed through these simple ideologies of music, rendering us as a passive and unthinking mass audience. Adorno argues that the whole structure of popular music is standardized, even where the attempt is made to circumvent standardization. In his work he characterizes popular and serious music of which he then uses to underline his theory of popular music being standardized. This theory highlights that pop music is just a product of mass culture, and how the formula of producing a song is just endlessly replicated with a fixed structure and yet creates the illusion of creativity, what Adorno refers to in his theory of pseudo-individualisation. The song structure is replicated so much so, that the consumers do not actually realise they have heard it before, what Adorno refers to as pre-digested. So the listening of a song is not spontaneous and no intellect is required as it has done the thinking for them and the listeners consume what is already familiar. However, I do believe that with the current crisis of the music industry, there is a certain layer of pop music that is standardized but there is still an element of creative autonomy. Although saying that, the industry will always be driven by money and not creativity as that is the prerogative of a capitalist society we live in today. Compared to popular music, serious music is not standardized as it is produced with the whole aesthetics of a song in mind and every detail derives its musical sense from the concrete totality of the piece. With serious music being genres such as folk, pre-industrial music, classical, or art music, it is focusing on the experimentation and meaning of a piece rather than the repetitive, fixed structure of a popular song. Independent music labels have a slightly different outlook on producing music compared with the major labels. They take a less economic approach and more a social approach to music and without a corporate conglomerate steering them they can decide what to produce. However without corporate finances indie labels still have trouble getting the music out there to be heard. Not wanting to be a part of the commercial music industry, the American punk band Fugazi stayed with their independent record label Dischord Records which was also co-founded by the bands guitarist Ian MacKaye, refusing offers to become part of major label. Their main focus was their music and they did not want to rip off their listeners, which a major label would make them do. Michael Azerrad mentions in Our Band Could Be Your Life: Scenes from the American Indie Underground 1981-1991, In response not only to a corrupt music industry but to an entire economic and political system they felt was fraught with greed for money and powerà ¢Ã¢â ¬Ã ¦Fugazi staked out the indie scene as the moral high ground of the music industry; from then on, indie wasnt just do-it-yourself, it was Do the Right Thing. This is one example where the music is more important than the sell and the artist keeping control over their music. Even when managing to not sell out to the commercial music industry, Fugazi gained loyal fans through their honest and passionate attitudes towards their music and do not charge extortionate amounts of money for tickets to their performances or CDs escaping the capitali st business. However, for the major record labels, charging large amounts of money for concert tickets seem to be the only way for an artist to make money these days. With the music industry in a crisis, losing money through illegal downloading and file sharing over the internet, artists are losing money through CD sales so have to charge more money for ticket prices to make up for this loss. Going back to the use of synergy in the music business, we have come to find that the status of Radio itself has also changed. With radio stations being owned by the bigger conglomerates, they are not spontaneous anymore, when playing different types of music. It used to be that, Radio DJs would play the music that they believed was good music and having their particular music personality broadcasted to their listeners. Today, the conglomerates that own the stations have a strong say in what gets played. For instance, there would be a particular song they have to play a number of times in so many hours, so technically they have no control over whats played. Adornos belief on how culture gets polluted when it meets commerce plays a quiet role here. The media conglomerates controlling the radio stations are selling the listeners an illusion. They are hiring celebrities as DJs who know little or sometimes nothing about music other than their own personal interests to host shows, who the n become these big media personalities become with the public from media marketing and promotion. For example, Vernon Kay, BBC Radio 1 DJ, was a TV presenter before his big break in to radio in 2004. His television status made him a well known name, and so naturally he was then hired to be the DJ for a prime spot on a mainstream station. So, overall, they are selling him more than the station, to acquire a larger proportion of listeners. It was radio play of music that constituted its popularity, but with many radio stations sounding the same nowadays, only playing the popular chart music, it is much harder for unknown bands and artists to get air time on the more popular stations. Looking back at the documentary Money For Nothing again, we can see that there are the four main companies that reach consumers in the selling of music. From the production at the record companies, the music then gets played over the radio, the music videos will be shown on television and then touring will promote the music. For manufactured new artists, the record companies will pay other radio stations to play this music so its heard by the masses, and then this will also give the opportunity to promote other areas of the industry that they own. So in the end, the variety of music heard on the radio has now decreased on a large scale. Coming into todays digitally advanced world, the music industry has fallen into a crisis. In a generation where virtually everything is digitally recoverable, the sales of records are on continuing decline, not only from legal downloads from sites such as iTunes, but illegal file sharing over the internet has also become major factor. In an interview with Simon Frith for the online music magazine Perfect Sound Forever, Simon Frith says that, With digital CDs, records can now live forever and there is far more back catalogue available and less incentive to buy records that just came out. iTunes is one of these catalogues where music files from virtually any artist are readily available to purchase. It was established in 2001 by the global corporation Apple and has since been one of the main outlets of digital media. Napster, was a peer to peer file sharing service online created by a university student, Shawn Fanning. It began in 1999, allowing people to share their music libraries across this system. This service became very popular with its easier way of obtaining music files that could be expensive to purchase or just hard to come by. However with this technology its popularity grew to over 20 million users and music artists and bands became more aware of the seriousness of the copyright infringements of the company. Metallica and Dr Dre were one of the first bands to sue Napster for copyright violations of their music with a successful outcome. Rapper Dr Dre stated that I work hard making music thats how I earn a living. This is a shared opinion of all musical artists as they are losing money through file sharing technology, and this is ultimately damaging the future of the industry. In the end Napster had to stop the service, but not completely shut it down. They turned it into a subscript ion service to abide by the copyright laws; however this still did not get them out of the financial struggle they were in, paying legal settlements to the music industry. They finally went bankrupt and had to liquidate their business. Even though the illegal file-sharing was stopped through Napsters service, the core idea and technology has gone on to a larger problem with many more illegal downloading services such as Limewire, Ares or torrent software. These newer services have built upon Napsters original technology and have made a larger dent in the music industrys revenue today. Even Fanning saw the greater potential for peer to peer technology stating, peer-to-peer technology or distributed computing also has tremendous opportunity for sharing resources or computing power, lowering information and transaction costsPeer-to-peer also has the potential to change todays understanding of the relationship between source and site. He saw how this could make searching for files easie r, explaining that it is less complicated and less time consuming to just let a program find the file source to rather than connecting to a central server. Looking at the music industry as a whole, the main aspects of technology, music and commerce Conclusion: Internet has made music ubiquitous. Using our emotions and vulnerability to sell us music catharsis adorno synergy, which Ben H. Bagdikian, in his book Media Monopoly,
Sunday, October 13, 2019
Birth Of Nazism :: essays research papers
BIRTH OF NAZISM "Until the German people understand that one can conduct politics only when one has the support of power—and again power. Only so is reconstruction possible… It is not an economic question which faces the German people, it is a political question—how shall the nation’s determination be recovered?" (Bullock, 1962) Adolf Hitler posed this question to the German people in 1923. The face of post World War I Germany was truly battered, in all senses of the word. Germany had lost the war politically, which essentially meant emotionally. The country had no sense of leadership, and was suffering from many economic hardships. With the loss of the war, came the humiliation of the Treaty of Versailles. Within the treaty, many demands of Germany were made which nearly raped her of her economic capacities. Industries had suffered, causing great unemployment. With this unemployment came inflation as well. The hardships posed upon the country not only harmed her economically, but socially too. The state of the people was equally harsh. Stripped of any sign of nationalism that may have once reigned within them, there was very little to have pride in. They were the joke of Europe, not to mention the brutal force which had caused the hardships within her neighbors as well. Leadership was also lacking at t his time. The control of state that had once governed in Germany was strongly ousted away. Germany knew nothing but monarchical rule, but this had been replaced with the democratic attempt of the Weimar Republic. This was the state of 1933 Germany, one that not endured since the Thirty Years War. Everything familiar to Germany had been replaced by the Treaty of Versailles. This state was the "breeding ground" of Nazism, or National Socialism. At a time of severe depression, the ideas and promises of the National Socialists looked very promising. Many Germans lacked faith in the existing government and began to turn to political groups that called for extreme changes. Nazis had divined a plan, and were willing to lead Germany to the grandeur that she deserved. Lead by the bold and charismatic Adolf Hitler, the light of a brighter future began to shine through the clouds of the post war era. Though new to Germany when Nazism was embedded within the system in 1933, its roots spawn much further back into history. It is general thought that Nazism is nothing more than a branch of Fascism.
Saturday, October 12, 2019
Diabetes :: essays research papers
Diabetes à à à à à Diabetes is a very serious disease that attacks millions of people around the world. It can strike at any age and can happen to anyone. Although we are not exactly sure about the causes of diabetes, we believe that it has to do with the body's own immune system attacking and destroying insulin-producing cells in the pancreas. Without insulin, the glucose that we need to live, has a hard time entering the cells of the body that need it. If too much glucose builds up in the blood, then a diabetic may begin to have headaches or blurry vision. They may become very thirsty and have dry, itchy skin. If glucose levels go too low, then a diabetic may feel shaky, tired, hungry, confused, or nervous. There are two types of diabetes. They are called Type 1 and Type 2 Some symptoms of diabetes include: excessive thirst; constant hunger; sudden weight loss for no reason; rapid, hard breathing; sudden vision changes or blurry vision; and drowsiness or exhaustion. These symptoms can occur at any time. Type 1 diabetes is more common in Americans then Type 2. It has affected over 1 million Americans with 30,000 more people diagnosed every year (13,000 of those being children). Type 1 diabetes can occur at any age but is most commonly diagnosed during childhood. In Type 1 diabetes, a person's pancreas produces little or no insulin, and because insulin is necessary for life, people with Type 1 diabetes must take several insulin injection shots each day for the rest of their lives. Although insulin allows a person to stay alive, it does not cure diabetes or prevent it's complications. The blood sugar level of the diabetic must be tested several times daily. One this is done by pricking the finger with a special needle and placing the blood into a machine that will carefully read it. This helps balance the glucose in the blood and will help determine how much insulin is needed. Diabetics need to pay careful attention to their diets, exercise, and blood sugar levels in order to stay healthy. Other factors that can affect the blood sugar levels are stressed, periods of growth, dollars for infection, and fatigue as well as their exercise and any changes in their normal schedule. Type 1 diabetes is also called insulin-dependent diabetes. Type 2 diabetes or, non-insulin-dependent diabetes, is different than Type 1 diabetes in one major way.
Friday, October 11, 2019
Ozone Layer
IntroductionWhat is Ozone?The chemical formula for ozone is O3. The molecule of ozone constitutes three atoms of oxygen. Ozone is an allotrope of oxygen and is less stable than the diatomic species O2. Ozone is highly reactive form of oxygen. Ozone in the upper layer of the atmosphere protects the ultraviolet rays from reaching the earth surface on the other hand ozone in the lower layer of the earth surface causes respiratory problems in living organisms. About 90 percent of ozone is present in the stratosphere (15 to 50 km altitude). Ozone has two vital functions. First, it is responsible for filtering out large wavelength band of ultraviolet solar radiation, radiation which would be lethal to the creatures of the earth if it arrived, the earth surface in full intensity. Second, ozone warms the upper layer of the stratosphere, which is an important part of the mechanism of the weather phenomena of the earth atmosphere. The presence of ozone in the upper atmosphere was first recogni zed by Cornu in 1879 and Hartley in 1880.Formation of ozone layerThe formation of ozone layer is photochemical mechanism. The ultraviolet rays strike the oxygen molecules splitting the oxygen molecule into two independent unstable atoms of oxygen. These unstable oxygen atoms in search of stability combine with the unbroken oxygen molecules to form less stable ozone. Since ozone is less stable, ultraviolet rays further split it yielding oxygen molecule and oxygen atom. This process forms a chain and gets repeated again and again. This is a never ending process. Ozone is a trace gas in the atmosphere. Even in the stratosphere where it is most concentrated, it forms only a few parts per million of the local atmospheric composition.Discovery of ozone holeThe Antarctic ozone hole was discovered in 1985. A team of scientists from the British Antarctic survey reported a very larger seasonal fall in ozone values measured over their station at Halley Bay in Antarctica. Every year in Septembe r and October, ozone levels were falling significantly, by about 25 percent but sometimes by as much as 60 percent. The decline probably started around 1976. Data showed no significant changes during 1957 and 1975 but there were apparent changes from 1977 to 1984. When scientists reported the Antarctic Ozone hole and, more importantly, that the impact of ozone depletion would include increased risk of cataract and skin cancer and of reduced body immunity, the public, especially in the north, became worried.Depletion of ozone in the stratosphereThe debates point towards the oxides of nitrogen and water-vapor from the exhaust of high flying aircraft. This was followed by a widely published argument that inert chlorine containing compounds might significantly deplete stratospheric ozone. By 1985, the concerns about nitrogen oxides were largely laid to rest.The Montreal Protocol to the 1985 Vienna Convention for the protection of Ozone layer, signed on September 16, 1987 is one of the s mall numbers of international environmental agreements that have had rapid and concrete impacts on the actions of the nations and other groups responsible for the quality of environment.While the 1985 Vienna Convention only urged States to adopt measures to reduce their consumption of harmful chemicals, Parties to the Montreal Protocol agreed to reduce consumption, of key Chlorofluorocarbons (CFCs) to 50 percent of 1986 levels by 1988. Through the effort of industry, government and public interest groups, and motivated by improvements in scientific understanding, technical capability and a willingness to overcome social and economic barriers, reductions in use and phase-outs have progressed further and faster than expected while the list of controlled chemicals has expanded. At meetings in London in 1990 and Copenhagen in 1992, Parties accelerated the original reduction schedules and added the new substances to the list. Three years later, at the seventh meeting of the Parties in Vi enna, Parties agreed to phase-out methyl bromide.Incremental CostsMany actions that help protect the global environment incur incremental costs. For example, the choice of more expensive (but non-ozone-depleting) technologies and chemicals to provide a given level of refrigeration yields a global environmental benefit in the form of protection for the ozone layer in the Stratosphere. This global benefit has not been valued monetarily but had been judged implicitly to exceed the costs of phasing out ozone depleting substances (ODSs). Incremental costs are being incurred to protect global biodiversity, reduce the risk of climate change, and prevent the pollution of international waters. Benefits of protecting the global or regional environment accrue to many nations, rather than only to the country that incurs the cost of action. To minimize the global incremental costs, that is to achieve a given level of ozone-depleting substances phase out at the lowest cost to the world community. Future impactsThe negotiations concerning Ozone between 1982 and 1992 have launched and developed a new type of diplomacy, which can rightly be called global environmental diplomacy. While it is certainly true that the Montreal Protocol involved many countries with strong views on what should be done, there was always a willingness to take one step at a time. The phasing out of CFCs are could not be agreed upon in 1987, it was accepted 50 percent. The agreement to phase out methyl chloroform by 2000 was not agreed upon in London, it was accepted in 2003. Of course, countries agreed to the interim steps because they believed they could come back another time and make the step more stringent, which is what happened at every stage. But, the spirit of compromise was critical to the success of the Protocol.Likely, future demand for each ODS use was projected to the year 2010 (2015 for 1, 1, 1-trichloroethane) in the absence of any limitations imposed by the Montreal Protocol. The resulta nt unconstrained demand forecasts provided the baseline estimate of the quantities of the ODSs to be substituted if demand for products is to be fulfilled, thus maintaining the domestic benefit. Given the uncertainties associated with forecasting, especially so far into the future, the projections were only indicative of likely future trends.The future state of the ozone layer will remain still because it will be controlled not only by chlorine and bromine loading but also by the atmospheric abundance of nitrous oxide, methane, sulphate particles, carbon dioxide and water vapor and by the climate of the earth. It is essential to clarify the mechanisms potentially delaying the recovery of the ozone layer. Such work should be followed by research for predicting the future of the ozone layer, as well as risk assessments and countermeasures, taking into account the above mentioned uncertainties. It is also important to study the possible impacts of ozone layer destruction on human healt h and ecosystems.Works CitedDr. Christie Maureen. The Ozone Layer: A Philosophy of Science Perspective.Cambridge University Press (2001)Mohan Munasinghe. King Kenneth. Ozone Layer Protection: Country Incremental Costs.World Bank Publications (1995)Le Preste, Phillipe G. Reid, John D. Morehouse Thomas E. Protecting the Ozone Layer: Lessons, Models and Prospects.Springer (1998)
Thursday, October 10, 2019
Beauty: Beheld in the Eyes of Society Essay
There is an old saying that ââ¬Å"beauty is in the eye of the beholder.â⬠However, there are definite social concepts of physical beauty. Most of the time, people associate beauty with something that is seen, instead of tasted, or smelt. Therefore, a more precise definition of beauty would sound like, beauty is the quality or set of qualities that give pleasure to eyesight. Many things may not be as beautiful to one person as they are to someone else; people have many different outlooks on what beauty really is. Females in particular have historically faced pressure to conform to a particular standard of beauty. The media presents society with unrealistic body types promoting people, especially women, to look like them. The desire to be beautiful has received more attention by blinding the public with images of the ââ¬Å"beautiful people.â⬠The extent of the message the media portrays to our society is more harmful than beneficial to the average person. Many people will s ay that ââ¬Å"beauty is in the eye of the beholder,â⬠however society has a great impact on todayââ¬â¢s standards of beauty. Beauty is a collectively undecided conception, which implies that each individual may interpret the idea of beauty based on his/her own biased opinion. Humans appreciate beauty in many different ways. Some consider beauty to be seen through nature, others may see beauty in the ancient Grecian statue of the Venus De Milo. Someone, or something, that one finds beautiful another person may not. Beauty is something subjective. It has various meanings to different people because no one person is the same and their standards and tastes differ as well. In her essay Perceptions of Female Beauty in the 20th Century, Louise Wood references the great German philosopher Immanuel Kant by saying; ââ¬Å"the judgment of beauty is different from cognitive or moral judgment because it is affected subjectively, that is, exclusively in reference to the person making the judgment. For a judgment to be truly ââ¬Å"aestheticâ⬠, rather than merely idiosyncratic, the person making the judgment must be adamant that their opinion be consensus.â⬠In simpler terms, Wood is saying that, oneââ¬â¢s perception of beauty is different from their mental or moral perception because, it is based on emotion instead of reasoning. This statement is what has lead to the many different interpretations of what true beauty is. Since there are many conflicting views, the true meaning of it has been lost and therefore skewed by the opinions of others, and in some cases for the worse. Cultural standards have led to perceptions of beauty or the lack of beauty for as long as the human race has existed. Culture is defined simply as a way of life, or how people do things such as, how they eat, celebrate festivities, their behavior, their attitudes, moral values, and religion. People will tend to look at their own natives in their culture as beautiful because their notion of beauty may be different than another cultureââ¬â¢s perception of what is beautiful. In some African countries, a big body and big buttocks would be considered beautiful for women. In western countries however, there is a tendency for women to starve themselves to comply with the misconception that being extremely thin or slim is beautiful. Many people might share the opinion that the standard idea of beauty includes being tall, thin, and light skinned, but this mindset might not fit everyoneââ¬â¢s standard of beauty. Paul Ford states in his article Beauty in Different Cultures that: In Nigeria, women are encouraged to be more full-figured as it demonstrates fertility and the ability to carry and birth many babies. In some Southeast Asian cultures, wherein war resulted in a lack of food, a more full-figured woman demonstrates a higher social status. Being thicker in frame can boast of being well fed and healthy. In these ways, beauty implies superiority and cultural status. However, standards of beauty depend upon the social conditions of the times in which one lives. Still, different cultural groups think, feel, and act differently. There is no right or wrong standard for considering one groupââ¬â¢s idea of beauty to be superior or inferior to another. Either way, the essence of beauty is pervasive throughout the many distinct communities around the world. The majority of this eras perception of beauty is spread throughout the media. Since the beginning of ââ¬Å"The Age of Mediaâ⬠media has both empowered and limited woman. The media constantly alters how individuals view themselves and others. In the Social Psychology Quarterly volume 62 it states, ââ¬Å"With their power to frame, define, and neglect aspects of the social world, the mass media are a principal social and cultural institutionâ⬠(Milkie 191). It has been proven that media images do have a powerful effect on young women today, due to the extensive reinforcement on our everyday lives. Milkie states in her article that; ââ¬Å"The central position of the media in everyday life ensures that symbols distributed through the media become points of focus and interaction in the populationâ⬠(191). Television, magazines, and advertisements are the most common medium for which these standards are displayed. A person cannot escape these magazine covers, constant adv ertisements, or the entire entertainment industry in general. All aspects of the entertainment industry overwhelm todayââ¬â¢s society and are highly responsible for its changing perceptions and trends. Images of female bodies are everywhere. Women and their body parts sell everything from food to cars. Popular film and television actresses are becoming younger, taller and thinner. These media outlets are all setting standards of beauty that are not only unrealistic but could prove to be dangerous in an effort to be attained. In Frank Biocca and Philip Meyerââ¬â¢s article in the Journal of Communication, they listed that ââ¬Å"When Glamour magazine surveyed its readers in 1984, 75% felt too heavy and only 15% felt just right. Nearly half of those who were underweight reported feeling too fat and wanting to diet. Among a sample of college women, 40% felt overweight, while only 12% were actually too heavyâ⬠(125). This article also reported that womenââ¬â¢s magazines have ten and one-half times more ads and articles promoting weight loss than menââ¬â¢s magazines do, and over three-quarters of the covers of womenââ¬â¢s magazines include at least one message about how to change a womanââ¬â¢s bodily appearance by diet, exercise or cosmetic surgery (125). While television can be said to reflect the standard of beauty for women, it seems to portray them in a light of approval or disapproval, positive or negative, that affect womenââ¬â¢s views on how they should look. It is clear that throughout history, the role that society plays has had a great impact on what is considered beautiful. Although physical beauty is unquestionably important in the minds of todayââ¬â¢s society, more people are willing to embrace it in many different forms. Todayââ¬â¢s ââ¬Å"Pretty Womanâ⬠is gradually stepping away from the mannequins with sex appeal and glamorous movie legends that are shown worldwide. Todayââ¬â¢s beauty represents a new breed. Though the criterion of what is considered beautiful has come a long way some still feel that the standards of beauty remain subjective. Because of this, no one personââ¬â¢s perception of beauty is considered superior or inferior, right or wrong. However, as long as societyââ¬â¢s standards continue to play a significant part in American culture society will always have a great impact on what one deems as beautiful. Works Cited Biocca, Frank A., and Philip N. Meyers Jr. ââ¬Å"Journal of Communication.â⬠The Elastic Body Image: The Effect of Television Advertising and Programming on Body Image Distortions in Young Women 42.3 (1992): 108-33. Print. Ford, Paul. ââ¬Å"Beauty in Different Cultures.â⬠N.p., 22 July 2009. Web. 16 Apr. 2012. . Milkie, Melissa A. ââ¬Å"Social Comparisons, Reflected Appraisals, and Mass Media: The Impact of Pervasive Beauty Images on Black and White Girlsââ¬â¢ Self-Concepts.â⬠Social Psychology Quarterly 62.2 (1999): 190-210. Print. Wood, Louise. ââ¬Å"Perceptions Of Female Beauty In The 20th Century.â⬠Home Page. N.p., n.d. Web. 9 Apr. 2012. .
Subscribe to:
Posts (Atom)